fist e-mail practice

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fist e-mail practice

Post  Admin on Tue May 27, 2008 4:36 am

A PUBLIC RELATIONS PROBLEM

Your company sells pre-cooked meals through large supermarket chains. Last month you launched a new line with an expensive advertising campaign on television. The launch was very successful. Yesterday some newspapers reported new research which shows that eating genetically modified soya beans may increase the risk of cancer in rats. Your new line of food uses genetically modified soya. This morning a consumer group phoned your company asking for an interview and a public statement. Your company will give a press conference tomorrow. You have been called to an urgent meeting to discuss the situation.

A. Prepare to have a meeting. Choose you roles (you may have to combine roles). Read your own role notes.
B. Have a meeting using the agenda below.

ROLE-NOTES

President You will chair the meeting using the agenda below. Try to get agreement on what you need to fo. Start by asking everybody in turn to describe the situation from their point of view.

AGENDA

1. Chairperson’s opening comments
2. Immediate action regarding the new line
3. Press conference tomorrow: what to say

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Re: fist e-mail practice

Post  Admin on Tue May 27, 2008 4:37 am

I am afraid I don't understand the purpose of this activitiy. Could you please let me know the specifics of the plan.

Thank you,

Rod

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